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Fiverr.
Study Case

​Fiverr is an online marketplace for freelance services. The company provides a platform for freelancers to offer services to customers worldwide. Many professional experts offer their services on Fiverr. Despite its success, Fiverr's website remains outdated, with an old-fashioned design and messy user experience.

Here's Fiverr home page screenshot:

old fiverr.PNG

Problem

When connecting to the Fiverr website, there is no separation between the two types of users (Buyers and Sellers), and it is easy to get lost among the countless services offered on the site.

This is how I think it should look like:

Solution

The user immidiatly has to choose if he is buyer or seller. The login page need to guide the user through two diffrent timelines: 

1. Buyer - Post a request -> Recruit a freelancer

2. Seller - Build a seller profile -> Get Hired

Home@2x.jpg

The user can explore the site and understand how it works before registering, but the main call-to-action should be clear. To buyer and seller.

The Dashboard

While reviewing the website I identified an opportunity to improve the project management experience on the buyer side. I added a section which manage the tasks for each request and I organized the dashboard to a new simpler look.

Post a Request – 1.jpg

*Notice that every task has a progress bar and how much time left according to the request time-line.

Screenshots

Here are couple of pages I designed for this study case. I used Adobe XD for this project.

Home@2x.jpg
Post a Request@2x.jpg
Post a Request – 1@2x.jpg
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© Copyright Yam Cohen 2024

Product Manager & Game Developer

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